Digital Ohana← All work
Financial publishing
HS Dent
A content-rich publishing site for economist Harry S. Dent's forecasts, trading services and daily market commentary.
The business
HSD Publishing has provided economic insight and analysis based on demographics for more than thirty years, led by economist Harry S. Dent. It sells subscription forecasts and trading services and publishes new commentary several times a week.
What the site needed to do
Present a well-known expert with authority, keep fresh articles front and center, and move readers from free content to paid subscriptions.
What the site includes
- An authoritative hero featuring Harry Dent and the flagship HS Dent Forecast.
- A product spotlight for F.A.S.T. Profits with a performance chart.
- A latest-posts grid that surfaces new commentary as it's published.
- Premium product cards for each paid service, each with its own "Learn more" path.
- A free e-letter sign-up, member login and store for subscribers.